Alex Rodriguez recently dropped a serious amount of money to invest in the Dominican beer-making company, Presidente, through his organization, A-Rod Corporation, sources recently confirmed to Page Six. Reportedly, the ex-baseball player, who’s currently engaged to Jennifer Lopez, will act as the chairman of the brand.
The same source who spoke with the outlet claimed that Alex purchased a “minority stake” in the company, and Anheuser-Busch InBev will announce the news at a sales conference on Thursday. The insider went on to say that they were working together as partners, and they’re looking forward to doing business together.
“It’s real involvement and real ownership,” the insider explained. As fans of the baseball player know, he was raised in Miami, Florida, and also in the Dominican Republic. In the past, Presidente has been the beer of the University of Miami Hurricanes a well as the Orange Bowl in the same city.
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Additionally, they’ve acted as the main beer sponsorships for other associations like the Miami Heat and the Marlins. Reportedly, other companies have approached A-Rod in the past to endorse liquor and beer brands, however, he passed on all of them because he wanted to stay true to his roots.
Furthermore, the MLB is packed with Dominican stars like David Ortiz and Robinson Cano. An observer claimed that baseball and Presidente beer are an important part of the culture, and the potential “upside” is great for everyone involved.
A-Rod’s company tackles a number of different industries, including real estate; fitness studios like TruFusion, Energy Fitness, as well as the UFC. Furthermore, they have their hands in tech startups and media organizations.
Fans of the former MLBer know that he’s also a commentator for ESPN and Fox Sports and also acts as the host for Back in the Game on CNBC. As it was noted above, Alex Rodriguez and Jennifer Lopez have been in a relationship for years.
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According to Rodriguez’s Wikipedia Page, he’s widely regarded as one of the greatest baseball players to ever play the sport.
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